How to out market everybody with Facebook ads
Inside this episode:
YouTube Video: https://youtu.be/-J8rDTY8Wjg
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Interview with Facebook Ads Expert Liana Ling
Inside this episode:
YouTube Video: https://youtu.be/3Z81wcZGrhA
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The end of the Facebook pixel as we know it
Inside this episode:
YouTube Video: https://youtu.be/NhW3Iv22sPw
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What they DON’T teach you in Facebook ads school
Inside this episode:
Youtube Video: https://youtu.be/AVZSnAGbeV8
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The social proof myth of Facebook ads
Inside this episode:
Youtube Video: https://youtu.be/U--WwdmCQkM
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How to setup and use Instagram ads
Inside this episode:
Youtube Video: https://youtu.be/apJ_Ck3G9_g
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Here is what’s inside this episode:
Youtube Video: https://youtu.be/P3XbfG3Gbyc
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This episode outlines everything you need to set up a mini-training so you can run Facebook ads and get engaged subscribers.
Here is what’s inside this episode:
Mini-Training Cheat Sheet: http://rcl.ink/pJj
Youtube Video: https://youtu.be/W5MpRYMTd7E
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Running Facebook video ads to your content is the best way to get maximum impact at the lowest cost.
Here’s what is inside this episode:
Facebook video recommendations: http://rcl.ink/wfL
Youtube Video: https://youtu.be/cWOlKQcHv-I
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Is it better to run ads on Facebook or LinkedIn?
Here’s what I’m covering on this episode:
LinkedIn Guide: http://onefocusmarketing.com/linkedinguide
Youtube Tutorial: https://youtu.be/jF-IZDVXaUY
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Find out what you need to know BEFORE you try using Facebook’s income targeting option.
Discover the best alternate ways to narrow your targeting other than by income.
Video tutorial: https://youtu.be/bgrWA0u5lGQ
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There are 11 Facebook ads objectives. You DON’T need all of them.
Find out which 4 are the only ones you’ll need and why.
Episode References:
http://onefocusmarketing.com/episode61
http://onefocusmarketing.com/episode65
Video tutorial: https://youtu.be/41HpvnEbuN8
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Nobody talks about these!
What is a discovery campaign?
Learn the 3 types of discovery campaigns and how you should use them
Find out the 4 reasons they may not be for you!
A discovery campaign might be exactly what you need to take your ads to a new level.
Video tutorial: https://youtu.be/Jzaql6NrXqM
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Seems like most of the people who run ads on Facebook forget that first and foremost Facebook is an engagement social media platform.
Facebook wants people to keep coming back and stay longer. So it makes sense they give preferential treatment to advertisers that have really engaging and entertaining ads.
Seems like most of the people who run ads on Facebook forget that first and foremost Facebook is an engagement social media platform.
Facebook wants people to keep coming back and stay longer. So it makes sense they give preferential treatment to advertisers that have really engaging and entertaining ads.
On this episode, I cover what engagement really means. What both Facebook and you get out of it and what happens if you don’t engage.
I also cover 4 different types of ads and what makes them great to test.
Episode References:
http://onefocusmarketing.com/episode61
http://onefocusmarketing.com/episode65
http://onefocusmarketing.com/episode49
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People are always asking me why their ads aren’t working and I’ve talked about it A LOT on the podcast but it deserves going over it again.
Keep it simple. Keep an open mind. Know your numbers AND remember it might not be the ad at all.
On this episode, I cover the two fatal mistakes and the 3 step process of evaluating your ads/funnel.
When going through the process make sure you go back to front.
I reference episode 62 - http://onefocusmarketing.com/episode62
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Post engagement ads are often an overlooked and underutilized Facebook ad objective.
Mostly because it can be really difficult to gauge if they’re working or not.
Even though you can’t be quite sure how your ad is doing just from Facebook metrics I’m going to dive in on why and how you should be using these types of ads.
Especially if you’re a content creator!
Come and check out episode 65.
Instructional Video: https://youtu.be/kUBYnk_C_Nk
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This episode dives into dynamic ads. If you’re like me when someone mentions the word dynamic in conjunction with marketing my eyes just kind of glaze over.
Here’s the good news though. Understanding and using dynamic ads in Facebook ads manager is easy.
If you like to test and really want to know what combination of ad copy, image, buttons, and headlines work the best then this episode is for you.
Come check out episode 64.
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This episode is just a list of some of the people I follow and why. They all have a great message and unique style that makes them the best at what they do.
I do not know any of them personally and I’m not an affiliate. I just dig them.
In no particular order:
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This might be the best episode I’ve done but really, you’ll have to be the judge.
Today I’m giving you the 3 steps you absolutely must have to create a massively successful Facebook ad.
Also, this episode will show you exactly what you need to know to figure out why your current marketing funnel may not be converting the way you want.
I’m really excited to share this with you and please leave me a comment and let me know what you think.
Here comes Episode 62!
Here is the video that walks you through step by step:
https://youtu.be/b8ZMFvHIKR4
*** This is exactly the kind of stuff we’re talking about in my Marketing With a Twang Membership Club - for more info on it click here ….
If you’re not using video ads then start. Immediately!
I’m not talking about some high dollar production video but rather a really crazy valuable content-driven video.
More emphasis on the content than the video quality.
These kinds of videos can help you find high quality, super low-cost people to retarget with your other offers.
So check out episode 61!
Here is the video that walks you through step by step:
https://youtu.be/odiJqjb0ZDs
*** If you are looking for the easiest way to learn and get support with Facebook, Twitter and YouTube ads that will help you make more money while staying in 100% integrity with your core values then check out my Marketing With A Twang Membership.
http://benblackmon.com/membership
This might be one of the most disputed topics among Facebook ad managers.
Should you separate out each interest when running ads or should you just lump them all together and let the Facebook pixel help you out.
Even the multi-million dollar media buyers can’t decide for sure.
So what should you do?
Find out on Episode #60
Here is the video that walks you through step by step:
https://youtu.be/GhpPSBj1N6Y
*** If you are just beginning with your Facebook ads and you want to know how to make them simple and successful then check out my brand new course: Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount! Yep, you read that right 70%!
Go to: http://benblackmon.com/twang and get all the details.
Enter in coupon code: TWANG (in the payment section)
“... the time to buy is when there’s blood in the streets.” - Baron Rothschild
That old quote about the stock market is just as true for Facebook ads.
When people start saying the sky is falling and running for the hills that is the time to do the exact opposite of the masses.
Facebook ads are going through a phase that ALL major marketing platforms have been through.
I’m starting to see a mass exodus of Facebook advertisers and Facebook ads managers who were just here picking low hanging fruit.
Many didn’t have marketing skills but just knew how to input an ad and for awhile that’s all you needed to know.
Here is the really good part though...
A gap is now being created. Those of the opportunists leaving and those that are willing to do the simple but not easy work of actual marketing.
On episode 59 I talk about why now is the best time to get into Facebook ads.
I’m not saying you should abandon other marketing channels by a long shot but that Facebook is prime for opportunity.
Here are some of the key things I mention that you’ll need to pay attention to:
Here is the video from this episode.
*** If you are just beginning with your Facebook ads and you want to know how to make them simple and successful then check out my brand new course: Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount! Yep, you read that right 70%!
Go to: http://benblackmon.com/twang and get all the details.
Enter in coupon code: TWANG (in the payment section)
Test, test, test. You gotta test! That’s the marketer’s mantra. It’s also the marketer’s scapegoat.
Yes, you do need to test but if you aren’t strategic about it then you may not get what you’re looking for.
On this episode, I talk about some of the things you can test and how to do it the right way.
Here is the video that walks you through step by step:
https://youtu.be/bT_8QVrs1IQ
*** If you are just beginning with your Facebook ads and you want to know how to make them simple and successful then check out my brand new course: Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount! Yep, you read that right 70%!
Go to: http://benblackmon.com/twang and get all the details.
Enter in coupon code: TWANG (in the payment section)
How important is social proof? Pretty dang important I’d say.
On this episode, I’m going to show you have to keep your Facebook ads social proof and carry it over into other ad sets so you can let the good times roll.
Here is the video that walks you through step by step:
https://youtu.be/9kaont0JG3Q
*** If you are just beginning with your Facebook ads and you want to know how to make them simple and successful then check out my brand new course: Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount! Yep, you read that right 70%!
Go to: http://benblackmon.com/twang and get all the details.
Enter in coupon code: TWANG (in the payment section)
Lately, I’ve been getting a lot of emails about why their Facebook ads haven’t been working as well. Why costs have gone up and reach has gone down.
On this episode, I answer these questions and dive into what’s been going on and why there have been some serious changes.
I also go over what you can do about it including how to leverage your ad spend.
The good news is that this recent change will separate the marketers versus the non-marketers and will really put those with the skills in a great position to get more traffic.
Check out episode 56 and subscribe to my podcast…
Want to see if we’re a good fit to work together? Schedule some time with me here:
http://onefocusmarketing.com/session
If you need help or have questions regarding Facebook ads then join my closed group: